World's First Video SSP with 100% Server-Side Auctions
Connecting Premium Brands with Premium Publishers at Scale
Embracing The Future of Programmatic Video Advertising
Chocolate Premium is an invite-only platform offering unique premium programmatic video supply to premium brands. The world's first and only video SSP with 100% server-side auctions and one of the early video partners for Google Exchange Bidding (EBDA)
- 20B+ Monthly Premium Video Ad Auctions
- 7700+ Websites and Apps
- 125+ Premium Publishers
- 100% Ads.txt and App-ads.txt Compliant Inventory
- Sellers.json and OpenRTB Supply Chain Implemented
- 100% Server-Side Auctions
- Google Exchange Bidding (EB) Video Partner
- 120 Million+ Unique Users in US
- Mobile App, Mobile Web, Desktop, CTV
- Viewability, VCR, Minimum Bid To Win Metrics
- In-Stream, Out-Stream, Rewarded Video
For Advertisers
Maximize Value of Your Advertising Spend
Chocolate Premium offers significant cost savings (15-20%) for programmatic buyers. Combined with high viewability rates (> 80%) and ideal SPO, buyers can offer better ad experience to end-users. Get access to premium video supply across mobile web, mobile app, desktop and CTV from leading media and broadcast publishers globally.
For Publishers
Leverage Our Programmatic Demand Easily With Google Exchange Bidding (EBDA)
Chocolate is one of the early video-only partners for Google Exchange Bidding (now know as Open Bidding). Access our global programmatic demand with a simple activation via EB. Start monetizing mobile web & app, desktop and OTT inventory with video ads instantly.
Ideal Supply Path Optimization
Get premium video supply from publishers via direct contracts. Powered by server-side auction mechanism, buyers get the shortest path to premium supply as complex navigation through header wrappers & tags is eliminated. By co-locating our data servers close to end-users in US, EU and APAC we enable the shortest path to premium audience.
Combating Ad Fraud Schemes
In The News
Bid Enrichment: Intelligent Data Signals in Every Bid Request
We offer estimated viewability score, estimated video completion rate, minimum bid to win metric and highly accurate geo data for every bid request in real-time helping programmatic buyers make an informed decision
Our Trusted Partners
Chocolate Premium is integrated with leading & trusted technology & demand partners. Top demand sources like DV360, LoopMe, BidSwitch, Verizon Media, Zapr, Verve and more. Trustworthy Accountability Group (TAG) for transparency in the digital supply chain and Google Data Studio for real-time reporting. We are committed to giving a brand-safe, viewable, and 100% transparent platform for programmatic brand video advertising on mobile, desktop, and CTV.