The number of mobile phone gamers in the US alone is expected to reach 209 million by next year. This coupled by the exponential increase in In-App Ad spend by Advertisers. Is a resonation of the potential game developers possess to monetize their apps and earn increased revenues.

Through this playbook Chocolate provides the latest trends and in-depth analysis of:

• In-App Advertising Revenue
• Top Performing In-App Video Ad Formats
• Top 10 Best Ad Networks & Demand Partners
• Top Countries Based on Average eCPMs
• Key Metrics like Ad Requests, shaping the In-App Advertising Landscape

It also helps game developers understand Ad Mediation, its benefits, and how to choose the right SDK for your gaming app.